October Updates from OTMPC on Partnership Opportunities and Programs

With farmers markets bursting with fresh produce, fall is fabulous! Remind consumers to get out and enjoy one of Ontario’s most stunningly beautiful seasons.

Update your free listing on ontariotravel.net and connect with us on social by using our #DiscoverON when you post engaging fall content. There are also partnered marketing opportunities to take advantage of, including advertising in our Ontario Travel Information Centres and ONroute Digital Kiosks.

Did you know that the OTMPC assists in marketing campaigns that target priority out-of-province markets? The Tourism Industry Partners Program encourages collaborative tourism marketing partnerships. We will provide funding of up to 40% of the total eligible project costs to a maximum of $125,000 for approved projects. Deadline to apply is December 14, 2017. See below for details.

Please continue to visit www.tourismpartners.com for all the latest OTMPC news and opportunity notices, our marketing strategy and annual report, as well as information on the ‘Where Am I?’ campaign and how you can align to our brand platform.

Get out there and enjoy the fall! Visit ontariotravel.net to find out what you can do this season.

2018-2019 Tourism Industry Partners Program (TIPP)

The 2018-2019 Tourism Industry Partners Program is now open and accepting applications; the deadline to apply is December 14, 2017. TIPP supports marketing campaigns that are innovative, that target tourists from outside of Ontario and have strong potential to generate awareness, interest and boost tourism revenues. Visit TourismPartners.com for more information, and to submit an application visit Grants Ontario by clicking here.

2017-2018 Advertising Opportunities


2018-2019 Ontario Road Map

One of the most requested pieces! With a distribution of 575,000 (over two years), this piece has will be distributed to consumers over the two year period. Be one of only six advertisers. Limited space is still available. Click for more information.

Print and Digital

2017-2018 Ontario Travel Information Centre Opportunities (OTICs): Outdoor Kiosks 3, 6 & 12 Months

Target travellers in the ready-to-buy mode. Great pedestrian and vehicle traffic, this opportunity makes you top-of-mind. Click for more information.

2017-2018 Ontario Travel Information Centre Opportunities (OTICs)
Impact this travelling, in-market, ready-to-buy consumer group through exciting high profile advertising opportunities from as little as $200/year. OTICs can also sell your admission tickets, make reservations and provide free brochure distribution. Click for more information.


2017-2018 Ontario ONroute Service Centres

Advertise in all 20 ONroute Service Centres and gain access to over 500,000 consumers daily that travel on the 400 series highways. The three-sided touch screen interactive kiosks offer consumers traffic info, tourism information from Ontariotravel.net and videos that showcase your product. Click for more information.

Consumer Shows

2017-2018 Consumer Power Shows Powersports
Reach potential new customers face-to-face as an exhibitor at targeted Canadian and U.S consumer shows and leverage the Ontario brand in a cost-share partnership with OTMPC to ensure a strong provincial powersports representation. Click for more information.


2017-2018 Photo/Video Shoot
Cost-share with OTMPC on a photography shoot and video production of your product, experience, or region and gain visual assets for use across your social media channels, website, and more. Click for more information.

2017-2018  DIRT/SNOW TRAX Partnership
Leverage Ontario’s powersports, multi-media snowmobiling and ATV partnerships with North America’s most watched snowmobile and ATV shows, SnowTrax Television and DirtTrax Television. Leverage the Ontario brand in this cost-share partnership with OTMPC to inspire Canadian and American enthusiasts to dream, book, travel to, and share their Ontario getaway. Click for more information.

2017-2018 Powersports ONSNOW Partnership
Leverage Ontario’s powersports multi-media snowmobiling partnerships with, On Snow Magazine (OSM) and Snowmobiler Television (STV), and leverage the Ontario brand in this cost-share partnership. Click for more information.

Views, thoughts and opinions expressed in the blog comments section belong solely to the comments' authors and are not necessarily those of Regional Tourism Organization 7 (RTO7), its Board of Directors or its staff.

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