BruceGreySimcoe 2016 Regional Tourism Conference – Stretching Your Limits
Over 100 people gathered at the Georgian Bay Hotel in Collingwood on Wednesday, December 7, 2016 in Collingwood for "Stretching Your Limits", the second annual BruceGreySimcoe Regional Conference. With Ontario Travel's Kevin Forget (aka "ontariokevin") as the Master of Ceremonies, the conference showcased outstanding speakers, facilitated local networking and featured delicious culinary delights from local vendors and members of the Apple Pie Trail. Included in the day's agenda was the presentation of the annual Charlie Kelly Award to Mylisa Henderson of Scandinave Spa Blue Mountain, who was recognized for her contributions to help grow the tourism industry within the region over the past year. Read the Media Release.
At the conference, RTO7 was excited to unveil its newest promotional video for the region featuring professional mountain biker Emily Batty, Pan Am Games Champion and two-time Canadian Olympian. Check out the video on our YouTube channel and read the Press Release announcing the launch of the video.
In addition to the keynote speaker and breakout sessions, presentations were made by representatives from RTO7, Bruce County Tourism, Grey County Tourism, Tourism Simcoe County/Cycle Simcoe, by RTO7's provincial regional advisor, Chrisine Dodd and Carol Greenwood, TIAO's Manager of Membership and Business Development.
And, for "as-it-happens" info on the conference via the day's tweets, log into your Twitter account and enter #BGSWin17 in the search box.
BGS Tourism Conference Video – The Day in Pictures
The conference was a HUGE success - thank you to everyone who attended and took part in the networking, the learning, the interactive presentations and the fun...watch the video below for the perfect recap of a great day! (Thanks to Jeff MacInnis for pulling this together).
Jeff MacInnis - Corporate Explorer and WIN Thinking Director
Global explorer-turned corporate captain, Jeff MacInnis elevates organizations beyond their goals with WIN Thinking. In an age of softening economy and often negative vibes, WIN Thinking remains defiant as a dynamic, practical innovation, enhancing a team’s ability to create and work together to take them beyond simple survival.
Jeff provided the attendees with WIN concepts and WIN tools that we can take back to and implement at our business or organization.
Learn more about Jeff Here
Make the Media Work For You with Liz Fleming
Telling compelling stories of Grey County/Simcoe County is an exciting privilege and the best way to increase tourism in the region. Getting the media to hear those stories and bring them to life both on the page and online is the challenge. Liz delivered a customerized presentation, "Make the Media Work for You", that covered topics such as choosing experiences that lead to the best coverage, how to make the most of a very short visit, how to keep your destination front-of-mind for journalists, and perhaps most importantly, how individual tour operators, hoteliers and attractions can work together to create a cohesive voice when talking to the media – and to the traveling public. With our Canadian dollar still struggling, there’s never been a better time to ramp up efforts to promote great products and encourage tourists to spend their time and money in Ontario.
Getting Our Act Together - Stories of Partnership and Collaboration with Barrie Martin
In the business of tourism, operators, organizations and governments working together achieve far more than separate entities who attempt to go it alone. This presentation from the perspective of a tourism operator explored how local and regional partnerships and collaborations can benefit ones’ business and the local tourism industry. Examples of specific initiatives were highlighted and discussed.
View Barrie Martin's Presentation.
Workforce Trends in the Tourism Industry with Michael Agema, Gemma Mendez-Smith and Sandra Lee
Understanding workforce gaps and more importantly, how to manage them is increasingly becoming a priority topic for businesses operating in the Tourism Economy. The panel shared some ideas around gaps in the workforce, training to mitigate gaps and possible labour force supplies. Bringing these three topics under one discussion is helping employers move forward and build tool kits to meet their workforce needs.
View Gemma Mendez-Smith's Presentation.
RTO7 & County Presentations